Skip to content

Services

Event Tracking

Every decision downstream is only as good as the data behind it. We make sure that data's actually right.

01 · Why it matters

Why it matters

Consent requirements, cookie restrictions, and platform changes mean tracking breaks more easily and more often than most businesses realise. An account making decisions on broken or partial data isn't optimising, it's guessing with extra steps.

Getting this right before spending a single pound on ads is the difference between decisions grounded in reality and decisions grounded in noise.

02 · What you get

What you get

01

What we set up

Full website event tracking through Google Analytics (GA4) and Google Tag Manager. Ecommerce and lead tracking set up properly, not just "installed," and consent management handled correctly for current data regulations.

02

Why it holds up

We've handled some of the most complex tracking challenges the modern landscape can throw at you. Whether it's an iframed form, a tricky Zapier link, or an ecommerce value stripped from the thank-you page. You name it, we've managed it.

03

Who's doing it

Senior-led, not passed down the chain. Every client of ours has bulletproof tracking as standard. No campaign management required on this though, just a clean, accurate foundation for your team, or ours, to build on.

James Miller, founder of Miller Digital
James MillerFounder, Miller Digital

Who runs your account

Senior specialists, no juniors.

Every project is handled by James Miller, a Certified Google Partner with 8 years in paid media and over £50M generated for clients.

No account managers relaying messages and no juniors learning on your budget. You speak directly to the specialist doing the work.

03 · The proof

Here's the proof

  • 50M+

    revenue

    Generated for clients through high performance PPC

  • 5.0

    stars

    100% five star rated on Google Reviews

  • 8

    years

    Experience in paid media

“I've worked with James on a handful of projects over the years and he's one of the sharpest people I know when it comes to PPC, tracking, analytics and overall strategy.”
William Cameron, Founder, Touchpoint

Get in touch

How can we help?

Fill in the form and we’ll be in touch to arrange a 20 minute discovery call.

James Miller, founder of Miller Digital
James MillerFounder, Miller Digital